A global music service for
Rather than competing with existing digital music services, rara.com was designed for non-technical consumers who want an easy-to-use music experience. rara.com’s unique subscription tiers offer services for just 99p/99c per month for the first three months followed by a flat fee of £/€/$4.99 per month for online access via the web. Mobile access to rara.com on iOS, Android and Windows 8 devices (web + mobile) cost £/€/$1.99 per month for the first three months then £/€/$9.99 per month or local equivalent.
Launched in December 2011 and powered by Omnifone’s MusicStation platform, rara.com comes pre-loaded on a wide range of Lenovo Windows 8 tablets, convertibles, PCs and Android devices around the world. rara.com offers 18 million licensed tracks across 33 countries including the USA, UK, Canada, France, Italy, Spain, Portugal, Germany, Austria, Belgium, Denmark, Finland, Ireland, Luxembourg, Netherlands, Norway, Sweden, Switzerland, Poland, Hungary, Czech Republic, Latvia, Lithuania, Estonia, New Zealand, Australia, Singapore, Hong Kong, Brazil, Mexico, Taiwan, Malaysia, South Africa.
Easy music access across device
Designed with a simple interface, rara.com delivers a highly intuitive, user-friendly music streaming experience on any PC or Mac via the web and also on apps for Windows 8, iOS and Android devices. rara.com provides music playlists and channels curated by a team of expert musicologists making it easier to enjoy the music you love.
As Mark Piibe, executive vice president of global business development at EMI Music put it: “rara.com is a great new way for a whole new audience of fans to find, listen to and share music online, building deeper connections with the artists they love and discovering a world of new music.”
VidZone’s digital media founder and CEO Adrian Workman said: "With licensed content from VidZone and other independents rara.com has nearly doubled its global catalogue of licensed repertoire in less than a year and now rara.com's users have access to more music, on more devices in more countries than ever before."rara.com